Business Google's break-up scenarios are being considered by the US authorities August 20, 2024 0 29 Share FacebookTwitterPinterestWhatsAppLinkedinTelegram Must read Commission: Von der Leyen announces the new composition September 17, 2024 VIDEO: The economic superweapon that saves Israel September 17, 2024 Omonia: Ugly… but precious victory! September 17, 2024 The Glorious Comeback of Gloria Jean's Coffees! September 17, 2024 Split from the Android or Chrome giant on the table Source: www.kathimerini.com.cy Share FacebookTwitterPinterestWhatsAppLinkedinTelegram Previous articleKOP: Meeting for Omonia 29M – AELNext articleIMAGES: Knife attack in Manchester – The first information - Advertisement - More articles - Advertisement - Latest article Commission: Von der Leyen announces the new composition September 17, 2024 VIDEO: The economic superweapon that saves Israel September 17, 2024 Omonia: Ugly… but precious victory! September 17, 2024 The Glorious Comeback of Gloria Jean's Coffees! September 17, 2024 4.8% annual increase in hourly labor costs in Q2 2024 September 17, 2024
![Σενιαδιστης τουν οερικς αρχς /></p>
<p> During 2023 Google has collected $175 billion in revenue from its internet search engine and related businesses. [REUTERS] </p>
<p>The split is probably the fate that awaits Google, after the unprecedented negative publicity and revelations of the last few days surrounding the most popular navigation engine on the Internet. A few days after the decision of the US judiciary, which found the tech giant guilty of monopolistic behavior, and the subsequent revelation that it had entered into a secret agreement with Meta to target minors with advertisements, the US Department of Justice and the state attorney general they consider a number of different scenarios. Their goal is to limit Google's dominant position in the Internet search market, and most scenarios predict its breakup.</p>
<p>The measures to be imposed by the US are expected to affect all major technology companies.< /p> </p>
<p>According to information from the New York Times and Bloomberg, one of the measures that the US authorities are considering is to separate from the technological giant the Android smartphone software or Chrome, the popular browser. At the same time, they are considering trying to force Google to sell the AdWords advertising system it has made available to businesses. So far, however, the American authorities have not reached any concrete decisions and many other scenarios are equally possible. Among the options being considered are forcing Google to make its data available to competitors or canceling billion-dollar exclusive deals it has struck over the years that have helped it become the default search engine on browsers and devices. around the world.</p>
<p>Sources close to the US government who spoke to the New York Times, on condition of anonymity, say that the government is also in contact with other companies and experts in the technology sector and is jointly considering their proposals with the aim of limiting the omnipotence of Google. However, as market players report, the decision of the American court that Google violates the competition law raises questions about the power that the technological giants have gathered in the modern era. In addition to Google, which has said it plans to appeal the decision, other tech giants Apple, Amazon and Meta, which owns Facebook and Instagram, are facing similar investigations and allegations of monopolistic behavior. The relevant decisions and measures that the American competition authorities will impose on Google are expected to create a precedent and widely affect the entire universe of technological giants.</p>
<p>Meanwhile, Google will face another trial, this one time on the subject of advertisements. Much is at stake for the tech giant that grew to a market capitalization of $2 trillion. dollars thanks to its online advertising businesses, as well as many others beyond the Internet browsing engine. The US court's decisions could drastically change the hard core of Google's business or force it to abandon practices that have been instrumental in its emergence as a dominant player in the global market. It should be noted that over the past year, Google has collected $175 billion in revenue from its Internet search engine and related businesses.</p>
<p><noindex></p>
<div class=](/media-library/2024/08/da01d6cdd26f72b990df182c22861035.jpg)
Source: www.kathimerini.com.cy
