Will travel 1,600 km from California to Seattle – Criticism of the lifestyle of top executives, against the “green” profile promoted by the company
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The revelation that new Starbucks CEO Brian Nichol will travel nearly 1,000 miles from his family home in Newport Beach, California, to its headquarters has sparked backlash. company in Seattle by corporate jet.
Critics of the practice pointed out on social media the contrast between the company's public stance on environmental issues and the lifestyles of its top executives. Nicol is set to take over at the helm of the world's largest coffee shop chain on September 9.
“You will not be required to relocate to the Company's headquarters […] You agree to commute from your residence to the Company's headquarters as necessary to perform your duties and responsibilities,” Nichol's contract states. The document says he will be entitled to use the company's aircraft for “business-related travel” and for “travel between his city of residence and the company's headquarters.”
Starbucks also said it would set up a small office in Newport Beach for Nicole to use when she works from California. It is noted that the company has a hybrid work policy, meaning that employees must be in the office at least three days a week.
Under the terms of the contract, Nicole's annual base salary will be 1, 6 million dollars. On top of that, he could receive a bonus tied to the company's performance, which could be as much as $7.2 million. He will also receive up to $23 million a year in Starbucks stock.
With information from the BBC
