Ralph Lauren, Christopher John Rogers or Markarian: the new US First Lady Jill Biden, Vice President Kamala Harris, but also Joe Biden himself chose American designers for the swearing-in ceremony today, keeping a long tradition.
Joe Biden and Kamala Harris's husband, Doug Emhoff, chose designer Ralph Lauren for their costumes, with the new US president wearing a light purple tie.
The house of Ralph Lauren is especially loved in the high ranks of power in the USA and has already dressed Melania Trump, at the swearing-in ceremony of Donald Trump's husband, in January 2017.
For his part, Joe Biden's wife, Jill, came up with the Markarian family, whose designer Alexandra O'Neill designed for her a tweed dress and an ocean blue mantle.
Although she founded her house in 2017, the creator, based in New York, has already dressed a host of stars, such as actress Laura Dern and singer Lizzo.
“It is an incredible honor to dress Ms Biden today,” Alexandra O'Neill told AFP.
“I treat with great humility the fact that I am a very small part of history.”
As for Kamala Harris, the new US Vice President has selected two new African-American designers, Christopher John Rogers and Sergio Hudson. The former California senator wore a violet ensemble, which consisted of a long dress and a matching mantle.
Adopting a neo-glamor style, Christopher John Rogers first participated in New York Fashion Week in September 2019.
During her husband's two presidential terms, former First Lady Michelle Obama also often showed her preference for American designers, favoring diversity.
On the other hand, although she started her husband's presidency by choosing an American designer, Melania Trump later dressed more often in creations by European designers, especially the Italian companies Dolce & Gabbana, Gucci or Prada.